Cannabis ‘Right to Know’ Act Is Grounded in Community Health, Safety

Now, consider the exposure of those 6.7 million consumers – and the untold number of cannabis-curious Californians – to Big Cannabis’ battery of attention-grabbing advertisements, such as eye-catching billboards, slick magazine advertisements and provocative digital ads. Think of the consumers, on the receiving end of this advertising onslaught, absorbing the industry’s alluring product-pushing messages without the benefit of counterbalancing them with health warnings about safer-use information.

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